How to Boost Your Business With SEO in 3 Simple Steps

There are literally thousands upon thousands of products and services on the market, with such fierce competition is there a way you can increase the chances that people come upon your business? Apart from marketing and advertising there is another way to make your product visible to millions.

Search Engine Optimisation refers to the process by which a website is made more search engine-friendly, by using relevant keywords in the title and website content to draw traffic to a website. In short SEO is the study of how search engines work and what people search for.

Your site will get more traffic when it ranks on the first page in the top section of the search results. There are two kinds of search engines; Spider based engines such as Google and directory based engines such as AOL.

Step one:

Create a website with a keyword rich domain name. Your title is what draws people to your site, make your title tag is attention-grabbing so construct your sentences in a way that make people want to read your site. Make sure that your title tags has all the proper keywords. Place hyphens in between the individual words this helps the spider based engines to recognize the individual words of the keyword. Make sure that your site has more than one page, as pages with one page are not listed high in the rankings.

Step two:

Write good informative content. Now a lot of people may argue that search engines can't read content and therefore content is not that important and that one should focus on the other SEO factors. However I believe that one needs to have good content in order to keep people coming back to your site. The other point about having good content on your site is that other websites will want to link to it. Also make use of links, they are a great way for people to explore other things they are interested in. Some other SEO tactics is to increase the number of backlinks, or inbound links. Please do not make your site so full of links and keywords that it becomes difficult to read. Keep your site user friendly, the easier your site is to navigate or to find information or buy a product the more visitors will return.

Step three:

If you find yourself been drawn Encourage users to leave comments on your site. Search engines love sites such as blogs or websites which allow people to leave comments and interact with each other or the writer. Instead of having a dead site the site is interactive showing search engines that people value the site and they will be ranked a little higher than other sites.

If you are serious about taking your business to the next level, then utilising SEO is definitely the way to increase more traffic to your site. Competition is fierce but by going to a company which deals with SEO can save you a lot of the fuss. Article Source